Wednesday, June 30, 2010

Coca-Cola - Finals

·         Name of Company/Competitor: Coca-Cola
·         Name of Campaign/Spot: Finals
·         Date Launched:6/30/2010
·         Description: The story of a college student who falls asleep studying for his history exam and is about to miss it. Suddenly, the 2-D characters from his textbook come to life and attempt to wake him. These historical figures hatch a plan and open the Coke sitting on his desk. The 'psshht' of the Coca-Cola wakes him. The student takes a drink, is refreshed and energized, and heads out the door to the exam.    
·         Media Details: TV

Tuesday, June 29, 2010

Pepsi - 4th of July Wordplay

·         Name of Company/Competitor: Pepsi
·         Name of Campaign/Spot: 4th of July Wordplay
·         Date Launched: 6/29/2010
·         Description: Pepsi celebrates the 4th of July with a wordplay fireworks display and reminds consumers that every Pepsi bought, helps the Pepsi Refresh Project.
·         Media Details: TV

Wednesday, June 23, 2010

Mountain Dew - Green Label Art: Shop Series

·         Name of Company/Competitor: Mountain Dew
·         Name of Campaign/Spot: Green Label Art: Shop Series
·         Date Launched: 6/23/2010
·         Description: Skater boarding across town talking about being inspired. Mt. Dew just designed a brand new can for Mountain Dew and inspired 35 shops across the country to create their own.  Only one can will hit stores nationwide.Greenlabel.com
·         Media Details: TV

Friday, June 4, 2010

Coca-Cola - Quest

·         Name of Company/Competitor: Coca-Cola
·         Name of Campaign/Spot: Quest
·         Date Launched:6/4/2010
·         Description: An animated 12ish boy plays soccer.  This is the story of a boy who didn't know how to celebrate, so he set off on a quest to find his own celebration.  He flys like a plane and fights against robots.  Robotic soccer players appear.  He finds a coke and smiles. Coke was a heavy sponsor for the World Cup.
·         Media Details:TV